14 Sep 2014

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OBJECTIVE To engage with an active, athletic-minded

14 Sep 2014

DICK’s Sporting Goods – Running 2014

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OBJECTIVE

To engage with an active, athletic-minded audience using interactive, high quality video to showcase running products in a unique way.


CREATIVE PROCESS

Leveraging video for the entire experience allowed for more impactful customer immersion and a greater focus on the energy surrounding the sport of running, ultimately celebrating the people who run, and the products they wear.

Watch the full experience here: www.dsg.com/running2014


ACHIEVEMENTS

Received the Favourite Website Award for Site of the Day

May 16th, 2014

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CONTINUED SUCCESS 

With each new campaign we continue to gain recognition and awards online for our unique use of video and ecommerce storytelling.

Baseball 2014Woman’s Fitness 2014

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