Customer Story Micro-Documentary Videos
“Their creative vision and ability to make a corporate video feel cinematic sets them apart.”
"ALCHEMYcreative produced a couple documentary-style corporate videos, assisting with scripts, logistics, full production, and editing."
Background
"I was a video producer of an enterprise IT company at the time. ALCHEMYcreative created a couple of documentary-style videos that included interviews with some of our clients. Their team collaborated with us on the creative vision, including scripts, scheduling, brainstorming, and coming up with ways to onboard clients. They then traveled to client locations, captured footage, and provided editing services."
CHALLENGE
"We reached out to ALCHEMYcreative to help us produce a couple of videos that showcased some of our client stories."
Solution
"The videos ALCHEMYcreative produced gave our internal teams a sense of pride and professionalism. They were able to capture sensitive client stories in videos that effectively resonated with both external and internal audiences. The videos also became an excellent tool for our sales and marketing teams. We were very impressed with the production value of the videos they produced overall, as well as the way they conducted themselves around our clients during shoots. "
Pure Storage
What is the team composition?
"We worked with 5–8 people on each project, including producers, editors, directors, and videographers. I also had a couple of main points of contact throughout the engagement."
How did you come to work with ALCHEMYcreative?
"The creative director of our company was familiar with ALCHEMYcreative through a network of other video agencies she was apart of. As soon as I met with their team, I was convinced they'd be a good partner."
How much have you invested with them?
"The company invested between $100,000–$200,000 for both video projects."
What is the status of this engagement?
"We collaborated on the two video projects from May–November 2018 (relationship is ongoing)."
How did ALCHEMYcreative perform from a project management standpoint?
"They were excellent–highly proactive and communicative throughout the process. We mostly spoke through phone and email and shared documents through Google Docs."
What did you find most impressive about them?
"Their creative vision and ability to make a corporate video feel cinematic sets them apart. The videos accomplished the human narrative we were trying to portray very well."
Are there any areas they could improve?
"No. I'd just love to see them market themselves better to more organizations that could benefit from their services."
Do you have any advice for potential customers?
"Be communicative, collaborative, and open to their ideas because they have the expertise and creative talent to deliver polished end products."
